Stella McCartney Launches $200m Investment For Vegan And Sustainable Brands
Source: https://plantbasednews.org/lifestyle/stella-mccartney-investment-sustainable-brands/
Dubbed the SOS Fund, the new initiative aims to support “cleaner businesses, founders, and sustainable solutions.” These include companies in the fields of decarbonization, food and agriculture, and materials solutions. McCartney has already used the fund to invest in vegan leather brand Bold Threads. Craig Shapiro, Founder and Managing Partner at Collaborative Fund, who McCartney has teamed up with for the initiative, said: “Beyond her work as an incredible designer and entrepreneur, Stella is a well-known environmental activist, a champion of animal rights, a lifelong vegan, a pioneer in sustainable materials, and an overall cool person.” According to research from Infinium Global Research, the vegan leather market could reach 89.6 billion dollars by 2025.