Sprite’s green bottles head for a fall – but is this greenwashing?
Author: Lesego Chepape
Sprite has changed its green bottle to a more translucent one in a move to become more environmentally friendly and to reduce plastic waste. The transition began in 2020 and was done on a global scale. The green bottle contains polyethylene terephthalate (PET). “During the sorting process, green and other coloured PET is separated from clear material to avoid discolouring recycled food-grade packaging required to make new PET bottles,” Coca-Cola said in a statement. The bottle’s lids and the labels will remain the same so the identity of the brand is not lost but will now carry a prominent ‘Recycle Me’ message. Single-use plastic bottles are thrown away and are not biodegradable, contaminating the environment by polluting water sources or even the food we eat. Sprite’s idea is that the move to clear bottles means they will be more recyclable.