Spot Greenwashing Through Research and Intuition
Author: Jane Marsh
An environmentally conscious consumer must always tread carefully while shopping because all items essential to our daily lives – clothing, food, appliances, and automobiles – can fall victim to greenwashing. Companies greenwashing their products often use the same strategies that you can spot through research and intuition. Greenwashing is unethical and you should treat it as such. Don’t give companies the benefit of the doubt. If you suspect that a business has used one of the above strategies, play on the safe side and seek an alternative product.