Shoes made from grapes and mushroom handbags: the rise of animal free leather
Lerins joins a growing number of brands working with plant based leather alternatives, among them Allbirds, Hermes, Reformation and Stella McCartney. And it's not just "plant-based leather" that is getting attention. This week, Leonardo DiCaprio and Kering, parent company of fashion brands such as Gucci, Saint Laurent and Balenciaga, invested "significant" sums in the Californian lab grown leather startup VitroLabs. The process of lab-grown leather involves the cultivation of stem cells in order to replicate animal hides, thus the leather is expected to be as strong and long lasting as conventional leather.