Recycled Plastic Swimsuits Aren’t as Green as You Think
Author: Rachel Cernansky
Recycled plastics, not eliminating plastic, is where major brands seem to be putting most of their energy. Gap Inc. is increasing its use of recycled polyester - which in today’s world is made from plastic, not existing polyester - and addressing "unnecessary and problematic plastics" in its operations. Sportswear giants including Adidas rely on recycled plastic as a key part of their sustainable materials portfolios. And luxury brands such as Prada and a host of swimwear brands use Econyl, a nylon made from discarded fishing nets. In honour of World Oceans Day last week, these brands and others promoted products made from plastic waste and engaged in campaigns focused on ocean health — Adidas, for example, hosted beach clean-ups; Prada suppod the digitisation of the Milazzo Sea Museum; and Gap launched a line of credit cards made with a recycled plastic core.