Processed food doesn't have to be bad. Right now, it's not that good
Chickpea products are the third generation of plant-based protein that will improve on the previous options, says Taly Nechushtan, CEO of InnovoPro. Soy and pea proteins have offered good nutritional value, she shares, but they have not checked all the boxes that InnovoPro’s chickpea-based protein does. Their product is sustainable, nutritious, functional, and tasty, she says. It is used as an ingredient in processed food, which Nechushtan explains doesn’t have to be bad or full of unrecognizable ingredients. Nechushtan is passionate about marketing and sustainability and enjoys combining them to improve the future of food.