Prioritizing Eco-Friendly Purchases at Big Box Stores
When shopping local isn’t an option, it’s important to make sure larger companies know that consumers will prioritize more eco-friendly items when picking from an assortment on a shelf. The same study by iStock mentions that more than half of American consumers (55%) say they only buy from brands that make an effort to be eco-friendly. This number rises significantly to 72% for Millennials, with Gen Z at 64% and Gen X at 53%. Big-box chains like Target, ALDI, and more have stad to demonstrate their commitment to sustainability by implementing programs that focus on the reduction of plastic packaging and bags, in-store recycling, and new sustainable products.