Is Bamboo Fabric Sustainable?
Source: https://brightly.eco/bamboo-fabric-sustainable/
Author: Asha Swann
Bamboo is typically synonymous with eco-friendly, natural materials. When many of us see an item that includes bamboo, we may assume it’s sustainable. And while most bamboo is more sustainable than other synthetic textiles. Most of the bamboo fabric you’ll come across isn’t sustainable, even though it seems like it would be. You can thank - greenwashing is a marketing practice in which a product is marketed to seem better for the environment than it actually is. In other words, it fails to provide enough information on how sustainable products are - and it could lead to consumers unknowingly supporting a brand that doesn’t prioritize sustainability.