Dior's effort in sustainability
Author: Allyson Poe
Source: https://www.forbes.com/sites/allysonpoe
Maria Grazia Churri is conscious of her sustainability responsibility as Dior’s Creative Director. We saw that in Dior's SS20 runway collection, made from the fabrics and processes that are eco-friendly. “The Dior brand is a couture brand and it is our goal to create pieces that are timeless and sustainable,” she said. “Fashion is something that speaks about the future through innovation, and we have to find the balance between all these elements and the only way to find the balance is to speak with people who have more knowledge in areas that we don’t.