Digital Fashion Can Help Cut Emissions
Author: Amanda Lawson
According to the 2020 "Zero to Market" report, the four major fashion weeks generated over 241,000 tons of CO2 emissions. This amount equals about the number of annual emissions for a small country or enough to power Times Square for 58 years. Travel to NYFW accounts for 37% of these emissions. Brands like Gucci, Dolce and Gabbana, Burberry, and many more have already made millions in the digital fashion space. Other key names include tech innovators, like The Fabricant, Dress-X, and more. Just as there are digital analogs to physical clothing, the world of Web3 offers virtual fashion events, including this year's milestone virtual fashion week hosted by Decentraland . In addition, Decentraland hosted panels and runway shows that were free to the public and VIP events with tech demos and designer meets.