CameraMatics Launches MySafeDrive – A Smartphone App to Reduce Carbon Emissions and Empower Driver Safety
CameraMatics, a leading global driver safety provider, has today announced the launch of MySafeDrive – a first-of-its-kind app complete with a fleet management dashboard which enables companies to track and report their ESG transport emissions, monitor driver behaviour and improve safety through employees’ smartphones, with no need for additional hardware.
Based on eco-safe driving principles – a combination of safe, defensive and anticipatory driving – the ground-breaking app from CameraMatics combines advanced data science and AI with vehicle manufacturer standards to calculate corporate greenhouse gas (GHG) emissions and provide drivers with the most effective actions they can currently take to care for our planet and communities.
Organisations, as well as their supply chains, can use the app to track both direct and indirect emissions and implement carbon reduction policies. The app can be used as a tool to educate drivers to use their vehicles in the most environmentally efficient, safe, and economical way, and the data can also be used to consider alternative transport methods, supply chain providers, and to optimise routing.
This ties in perfectly with CamaraMatics’ desire to Innovate2Zero, revolutionising fleet management and using cutting-edge technologies to help companies to work towards net zero ambitions. MySafeDrive is another tool from CameraMatics that can help to support businesses in discovering inefficiencies, setting and monitoring targets, and using actionable data insights to pinpoint practical steps to proactively manage their carbon footprint